It has taken nearly two weeks to digest all the information and inspiration I received in Las Vegas at the Idea World Fitness Convention. Attending Idea World has been the highlight of my year. I am proud to have brought our lead trainer Andrea White along for the ride this time. She is going to create great things in this industry and strives to continue to stretch herself and position herself as the leader in orthopedic exercise in our community. Like sponges, we soaked up all the presentations and suggestions for planning for the future of this business that I am so passionate about, Motivate.
Both Andrea and I both had the pleasure of meeting a few of our idols in the industry. For me, it was Randy Hetrick, creator of the TRX Suspension Training System. For those of you reading who aren’t clients, you may not know that his creation is the foundation of Motivate. It felt great to be able to shake Randy’s hand and thank him for creating a product that has not only shaped my business, but has changed the lives of many who have come through our doors at Motivate. Andrea had the pleasure of meeting Kelley Starrett, the leader in all things mobility and structural integrity within the body. It was fun to be in that course with her and watch her in a total zone, literally soaking up his every word. Yes, we both had to take pictures.
I attended the Studio Owners summit and had a chance to learn from the leaders in the fitness business industry including Trina Gray, Todd Durkin (Jack LaLanne Award winner), and my own success coach Ashley Selman. I made new connections, strengthened existing connections, and finally got to meet in person my success team of fitness business owners from around the country, led by Ashley Selman.
Ultimately, both Andrea and I came home clear in our mission at Motivate. We inspire people to take control of their lives by educating our members how to move, eat, and think better. And by doing this, we create a happier, healthier community.
Every day, we all have choices to make, including whether to work out or skip it for an errand, to pack a lunch or take the easy way out and hit the drive thru, or to take time to work on our personal development or zone out watching the latest news headlines.
I took some inspiration from Trina Gray to help line out what YOU can do today:
- Get in a workout: Reach out to those who love and care about you and enlist their support in holding you accountable. You have to start or re-start somewhere. Just schedule it. We make the time for everything else in life—our fitness should not be any different. It’s time to make our health and fitness a priority just as we do every other item on our daily list.
- Plan your meals: Each Sunday, plan your meals for the entire week. Go to the grocery store and stock up, prep up, and set yourself up for success for what may be a very hectic week. You’ll find peace of mind knowing that you don’t have to worry about your next healthy meal—you’ve already got it started!
- Notice the positivity around you: It is very easy to get sucked into the negative energy around us. It’s everywhere—in the news, in your Facebook or Twitter feed, or even in your circle of friends. Choose positivity. Thrive off it and find inspiration in those around you who build you up and encourage you to continue your path. At the end of the day, whatever your journey is, fitness or your career, it is up to you to surround yourself with people who support, guide, and believe in your mission. Keep it positive and the results may show up a lot quicker than you thought.
Stay Motivated,
Dominic Vicari
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